Instead of only relying on traditional advertising like newspaper and magazine ads, direct mailers, posters, and billboards, or online alternatives, such as static and dynamic banners and video and social media embedded ads, invest some of your advertising budget into buying branded drinkware to give to your employees. Promotional beverage containers help you achieve a high return on your investment because they repeatedly promote brand recognition by putting your brand physically into the hands of people who will use, reuse and share the drinkware for a long time.
Spread and promote brand recognition without being obvious
Many business owners require employees to wear branded clothing, buttons and tags. All of these brand promotion methods are great on the job and any time employees wear the items off the clock, but branded beverage containers can continue to serve their purpose long after an employee changes into casual clothing. A lot of workers use any promotional drinkware that they receive at home, while entertaining family and friends and during travel. Also, employees often re-gift these and other branded items or sell them in yard sales where a company’s brand can spread to entirely new people.
Subtle ways to bring branded drinkware to your employees
Think about the times when your employees would normally need cold or hot drinks and then turn those instances into advertising opportunities. For example, you might give promotional water bottles and insulated thermal mugs to employees who travel a lot for your business. Meetings, conventions, sporting events, and picnics present additional opportunities. During the next big event, hand out free custom water bottles, beer mugs, shot glasses, fiesta balls, game day cups, stadium cups or classic Mason jars. Lastly, promotional mugs like stainless steel and ceramic mugs, tumblers, and glasses are great ideas for birthday, retirement and award gifts.
To see our entire selection of branded drinkware, review our online catalog. If you have questions or you’re ready to place an order, call our sales and advertising team. We can provide you with additional ideas and information about design and logo printing and bulk purchases.