Custom mugs are a popular promotional product because they’re affordable and improve a company’s brand recognition. With the proper handling, they can also be a wise investment for your business.
Here are five tips for choosing custom mugs when you’re ready to create some promotional giveaways for your business or organization.
1. Choose the right colors
Color is a key consideration when choosing custom mugs. Choose colors that compliment your brand and the various products you sell. Consider your color palette first, then pick your mug color based on how it will look next to other items in your store.
If you don’t have a strong color palette already, use these guidelines as a starting point:
• White: Clean and fresh
• Black: Sophisticated and elegant
• Navy blue: Classic and timeless
• Red: Modern and energetic
2. Go with a quality brand
It may seem obvious, but picking a good mug starts with picking a good company. If you’re going with a custom design, order from a high-quality manufacturer that specializes in customized mugs. Quality companies will offer more options for customization and better shipping times than cheaper brands, which is worth the extra money if you’re looking to create custom mugs rather than just buying generic ones in bulk.
3. Consider the mug’s purpose
You’ll want to consider how you plan to use the mugs. For example, if you run a coffee shop and are looking for mugs for your customers, then you’ll have different requirements than a business that is looking for a corporate gift or one that wants branded drinkware for giveaways at trade shows and conferences.
4. Choose a style that matches your brand
Customized mugs should be fun, but they should also represent your brand’s personality in a positive way. If you already have a logo and tagline, make sure the design matches what people already know about your business. If possible, find a color scheme that matches your current branding as well.
5. Select an appropriate size
If you think about it, the size of the mug will determine how many sips of coffee someone can take before they have to refill their cup. Keep this in mind as you choose between a small, medium, or large mug. If you’re looking for a promotional item that is useful and practical, choose a larger mug.
Need custom mugs for your business? We offer fast and affordable printing of your mugs at prices you can’t beat anywhere! We carry various sizes and different materials for your ceramic or metal mugs.
Contact us to learn more.